Making Innovation Work : How To Manage It, Measure It, And Profit From ItHow To Manage It, Measure It, And Profit From It
Davila, Tony
Making Innovation Work : How To Manage It, Measure It, And Profit From It How To Manage It, Measure It, And Profit From It
Davila, Tony; Epstein, Mare J; Shelton, Robert
- 2006
- Wharton School Pub. 2006