Tull, Donald S <br/><br/>
Marketing Research : Measurement & Method 
Tull, Donald S; Hawkins, Del I 
 - 6TH 
 -  PHI  1998 
<br/><br/><label>ISBN: </label> INR 275.00 
<br/><br/><label>Standard No.: </label>26460  [Excel file from AVIT] 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management