000 00613nam a2200217Ia 4500
001 8999
003 AVIT
005 20211120081544.0
008 170927s2009 ||||||||||||||||| ||und|d
020 _cINR 300.00
024 _2[Excel file from AVIT]
_a24527
_qserial no
040 _aAVIT
_cIN-KoLT
100 _aMcdonald, Malcolm
_eaut
245 0 _aMarketing Accountability: How To Measure Marketing Effectiveness
_cMcdonald, Malcolm; Mouncey, Peter
250 _a2009
260 _bKogan Page Pub.,
_c2009
650 _aManagement
653 _amarketing
700 _aMouncey, Peter
_eaut
942 _2dcc
_cBK
999 _c64707
_d64707